Mumbai: Jaanisaar which was earlier scheduled to release on 21st August has been preponed by two weeks and will now release on 7th August.
Jaanisaar which is coming from the maker of Umrao Jaan, Muzaffar Ali, is a film which launches Pernia Qureshi and top lines Imran Abbas, the major heartthrob of films from across the border. Jaanisaar is a musical love story merged with the theme of ‘fight for independence’ during the post 1857 India.
Due to the relevance of the Independence India story, the makers always wanted to release the film around the 15th August week, however, due to Dharma Productions’ Brothers taking away almost all the single screen cinemas and a large chunk of shows in multiplexes, the makers have now decided to release the film one week before Independence Day, on 7th August.
Says Muzaffar Ali, “Hum to fakeer log hain, jo apne funn (art) pe jaan lagate hain, I didn’t know it’s so difficult for independent cinema to survive in this country. Nobody supports independent cinema, so I am releasing my film on my own without any studio support – after a lot of deliberations we have now chosen 7th August and hopefully the trade / multiplexes and single screen cinemas will give my audience a chance to see this film with their support.”